The all-new SEMrush – Everything you need to know about important 2020 updates

semrush
semrush

If you’re an internet user, an SEO enthusiast, or an online marketer you must have heard about Semrush quite a few times.

Semrush is a well-grounded SEO tool that gives you all the key data you’ll need for a successful business.

We are big Semrush fans from the start because it offers great services which anyone can make use of. 

It is a powerful tool that provides resources to find the perfect keywords, optimize your content, and improve SERP rankings. 

Semrush has made it easy

Using this tool can put an end to the guessing game of choosing from a ton of keywords and hoping they perform well.

Just as your food is tasteless without spices, Semrush is the spice that keeps the online marketing game running.

Not to brag but we believe that Semrush delivers the most competitive, accurate, and intelligent results and makes you grow your business exponentially.

Remember those days, when we used to spend lots of time and money on doing futile SEO, untrackable online growth, marketing, advertisement, and lord knows whatnot.

 Even after getting wasted over them, it was very difficult to understand which tactics and strategies worked for the business.

Then, back in 2008 Semrush was launched with 2 tools and now they have created over 48 tools to make online competition fair and transparent for everyone.

As Semrush is always on top of the news, Now it is in buzz because of new updates and its rebranding.  

The New Make-over 

On top of an enormous brand make-over, which exactly goes with the brand’s vibe – it’s presently more splendid, wittier, and significantly more basic but cool – Semrush likewise reported that the pricing for plans will be changed.

We were pondering when that would occur, as the last price change occurred back in 2017. In 4 years, We saw genuine advantages from a great many changes, new highlights, and fresh-out-of-the-box new tools presented inside the Semrush suite. 

We’ve been anticipating this change for a long time. 

Semrush is constantly committed to perfecting its existing tools and services for a better and winning experience. There is so much to talk about in the new update.

 So let’s just dive in a little deeper, grab a cup of coffee, take notes of things we have for you and let’s just see the new features, latest high points, and more insights on the same.

With a robust focus on the thing that matters the most – users, designing software, and improving algorithms to help customers grow their online audience across all channels, The new Semrush update is all set to amplify your digital marketing efforts. 

Featuring the blasting brand new Semrush Updates

From the start, the platform grew into an all-in-one destination for all digital marketing wishes – from effective content analysis & creation, social media management to competitive and market analysis it has always been a go-to option for all of us.

Keyword Optimization revive

To rank on top of google, we all need effective keywords to count on. Similarly, In the course of recent years – from 2018 to 2020 – Semrush keyword database developed more than 10X and now incorporates more than 20 billion keywords for more than 120 nations – suitable, latest, right on the money keyword for Google.

You know what?

Semrush currently holds the biggest keywords information base available! 

Not even that it has also introduced its new tool Keyword Gap, and it has extraordinary features. 

It is designed specifically to help marketers to know more about paid and organic keyword opportunities.

  • For more efficient keyword strategy management
  • To save up time and make instant decisions about the keywords’ potential
  • The SERP analysis feature shows the top 100 Google results for the analyzed keyword
  • To help you evaluate the keyword potential

Know your competitors from around the world

Have you ever thought about what wonders you can do if you know all your competitors around the world?

Domain Overview offers a Panoramic and in-depth view of any business online presence – it includes every small detail from the backlinks they are using to the traffic they are attracting.

This was the most awaited feature as businesses these days are surrounded by several competitors and now it’s very important to step ahead to smash your competitors.

There is nothing better than using Semrush for running competitor’s research and to know their site metrics on a global level.

Site Audit is the new jackpot

These days site auditing holds a lot of importance to know the health of your website, its flaws, and what things are working well.

 It issues the list of things your site is lacking and gives the best-suited idea to improve it.

With new Semrush updates, you can find more site improvement points for an even stronger and better organic performance and a chance to rank on top of Google.

Content Marketing Toolkit

To investigate your site content from the viewpoint of the customer, Semrush introduces this new independent tool for content marketing teams – ImpactHero

The tool can recognize your site’s high-performing resources at each stage and offers improvement for the remaining content.

Now let’s see if the new updates are worth the price hike?

Absolutely, with all these new features, the new price is definitely worth the hype.

Let me explain to you how 

 Semrush offers functionalities of almost 7 various suites in one affordable and power pack package.

Its key points are:-

  • Handy and manageable 
  • Cost-effective and result-driven
  • Tools follow the same logic and all tools are interconnected to provide an easy user interface.

This is the revised pricing

price

Let’s conclude it here,

So, you see how the new Semrush update is better and impactful with all this cool and attractive branding and amazing blasting features for every business. 

At last, I could not deny the fact that Semrush is the platform for every digital marketing desire is it content marketing, site auditing, social media, or competitors analysis.

 The new updates are cherry on the top, which makes it better than any other tool.

5 Things You Should Do to Improve Blog Traffic

Platforms
like WordPress have made it easier for anyone to start a blog. Well, once it is
up and started running, bringing more traffic to your website or blog is the
next big challenge for you. Luckily, you don’t have to be a marketing expert to
improve your blog. You can significantly boost your blog traffic and get more
visitors with some best practices.  Here,
we are going to learn some of the tested and best tactics to improve your blog
traffic as an experienced marketer.

This
article is not like other articles teaching you the tips to grow blog traffic.
Here, we are just going to share some tips that are tried and tested to improve
web traffic to millions of views per month. It is a complete blog traffic guide
so you can make a proven traffic strategy to improve your business. So let’s
get started.

Use Proven SEO
Tactics on your website

SEO
involves best and proven practices to make your website more Google-friendly.
There is also no rocket science to be an SEO expert to optimize your website. Irrespective
of the common belief, anyone can optimize their website without having to hire
an expert. There are lots of SEO plugins and tools and step-by-step guides you
can use. We recommend you to use Premium
SEO Pack for WordPress
. It is the complete SEO and optimization tool.

Write Catchy Titles

Article
title is the first thing a user comes across when they find your content in RSS
feeds or search engines. An attractive title of your blog post gets more clicks
and stands out. A boring or plain headline is ignored and users would like to
scroll over it. So, title is a very important part of an article. The key here
is to learn writing catchy headlines for blog posts which can grab user’s eyes
and get more clicks. Experts have been looking for headlines for a long time
and you can get the most of their findings.

Here
are some of the benefits of attractive title –

  • Triggers sentiments of user (for example,
    surprise, joy, shock, fear, curiosity, greed, excitement etc.)
  • Offers value and reward to the users
  • Promotes content with target keywords

To
trigger user’s emotions, copywriters usually use powerful words. They tell why
they should read their article and what they will get by clicking on it. Last
but not the least; a catchy title includes call to action which is often
implied and subtle. There are some free headline analyzer tools that will help
you create better titles for your blog posts.

Keyword Research

Keyword
research is a proven technique used by SEO experts and content creators. You
can discover specific sentences and words that user types in Google and various
search engines to find content they like. Beginners simply depend on their
guesswork to create content. Well, this technique can be a hit or miss. If you
use guesswork, most of your articles may not perform well in search engines. No
one is behind the keywords that have been used already or there is too much
competition for keywords.

Here
are some of the proven benefits of proper keyword research –

  • Discover great search terms people are
    searching for
  • Learn from your competition and beat them
    with good content
  • Find unique ideas to create content for
    popular search terms
  • Create pillar articles to drive constant
    traffic to the blog

Now
the main question is how you can start doing keyword research? Well, it is not
that hard as you feel. There are plenty of paid and free tools for you to do
keyword research. You just have to enter keyword, competitor’s website/blog
link, or your own link to get more keyword ideas.

Create Valuable and
Comprehensive Content

Quality
content is something that most search engines and users look for. Quality
content is basically a complete article on a certain topic which offers all the
details for a blog. So, it is very helpful for the readers. These complete
guides serve as pillar articles. These are also referred as cornerstone
articles or flagship content, according to some experts.

These
are basically most important articles for you. You have to choose the keyword
which seems more promising and provide as much details as you get in a long
article. Create as many pillar articles as you can to cover all the important
aspects in your niche.

Here
are the tips to consider creating pillar articles –

  • Pillar article could be of any type. For
    example, tutorial, how-to guide, part of opinion, comparison article, a listing
    or others.
  • The main thing which makes pillar articles
    stand out of others is that they are more comprehensive and have in-depth
    information on a specific topic.
  • Pillar articles are not limited to time.
    They are always valuable and evergreen. However, it is better if you keep them
    updated by adding new information to stay ahead on search engines.

Readability

As
discussed earlier, comprehensive and longer articles are loved by search
engines which provide all the information needed. The problem is that we humans
don’t pay much attention to anything which seems not to be useful or
interesting. Even a small problem in understanding or reading will turn off the
readers. They will leave without even getting all the useful information you
want to provide.

To
keep this from happening, make all your content readable. So, is it wise to
write article in small sentences with plenty of visuals and a friendly tone. Here
are some of the tips to improve readability of your content –

  • Smaller paragraphs and sentences leave
    plenty of white space so it can be easier to read and look.
  • Improve typography with large font size, more
    readable fonts and a lot of line spacing.
  • Also check your content’s readability
    score. There are several SEO plugins come with built-in readability checkers.
  • Also use a grammar checker tool like
    Grammarly which checks grammar and helps you improve your sentences.
  • Use screenshots, images, infographics,
    videos and other visuals to make your article engaging and readable.

How to Add “Delete Account” Option in Your WordPress?

Do you want to help your users to remove their own WordPress accounts on their own will? In case a user registers on your WordPress site, at some point, he may no longer want to keep his account. So, you should allow them to delete their account manually. In this post, we will learn how to allow your users to remove their own account in your WordPress. You may also want to read how to improve performance by adding Click to Load GIFs.

Why Allow Users to Remove their Account on WordPress?

Most of the WordPress sites have option to register and login. These sites might be blogs which accept users’ posts, membership websites, or online stores where users can buy several times without having to add address and contact details again and again. Once users register their account on WordPress, they cannot remove it manually. They will need to ask you manually to delete their info through a contact form.

Website owners may need to keep the user shared content or at least contact number or mail. If you allow users to control their own info, they may feel more secure and confident to interact with your site. Here’s how to allow users to remove their own account on WordPress and remove their WordPress account info totally. You may also like Uncode, a creative, pixel-perfect multi-use theme for WordPress.

How to Allow Users to Unregister Their Own WordPress Accounts?

First of all, you need to install and activate the plugin Delete Me. Once the plugin is active, go to “Settings > Delete Me” page in your admin area to configure settings.

You first need to choose user roles which can remove their own profile. You may also choose styling of the link and text that will be seen on their profile page. Once the account is removed by default, the plugin will redirect the users to the homepage of your site. However, it can be changed and custom URL is provided for redirect, for example thank you page. In addition, you may choose to remove user comments too. To store settings, be sure to click on “Save Changes” button. Get higher ranks with these top 10 SEO plugins.

Now you will want to go to user roles selected by you earlier and switch to user account. Once you are logged in, simply go ahead and go to Profile page and a new section will appear where users have option to remove their account.

A link will appear. When a user clicks the link, a warning will popup showing that deleting an account will remove access and all of their content. This plugin will proceed and remove their account once user agrees.

Customize User Profile Page by adding Delete Account Link

By using the page to customize user profile, you can allow your users to remove their account on your site. Just add this shortcode to your custom profile page –

[plugin_delete_me]Delete Your Account[/plugin_delete_me]

Keep in mind that it will also remove all the content of the users by deleting their account, such as, their pages, posts, and custom post types, and move these to trash.

A user can come back with a new account using the same email. But the content won’t be recovered once they removed it. However, you have option to recover their content from trash if it is not removed permanently, as a site administrator.

WordPress GIFs – How to Add Click to Load to Improve Performance?

Do you really want to add a click to load on your WordPress? Animated GIFs which load automatically take longer to load which affects overall user experience and page speed. This is the reason a lot of blogging platforms don’t load GIFs automatically in their apps. In this post, we are going to show how to add click to load for GIFs easily in WordPress. You may also like our guide to turn off PHP error notification on WordPress.

Why Add Click to Load for GIFs?

If you commonly add animated GIF in WordPress, you know it very well that they are larger in size than images. So, they take longer time to load which is not good for your website performance and speed. Some websites have slow loading images in WordPress which still affects UI as GIFs take longer to load when user scrolls down.

Some of the common platforms like Tumblr and others have found a common solution to deal with it, i.e. click to load GIF player. Rather than loading all frames in animation, they just load first frame. A GIF label or play button is given so user can click to view the GIF. So, let’s have a look on how to add click to load button for GIFs on WordPress site.

Adding Click to Load for GIFs on WordPress

  • First of all, you need to install and turn on WP GIF player plugin. You may also like our post on Enfold, a bestselling multipurpose theme for WordPress.
  • The plugin works easily and you cannot find any settings for it.
  • Simply go towards the Post Edit screen to see how it works.
  • You will find the “Add GIF” button on the post edit screen over the post editor. When you click on it, you will open the media uploader popup where GIF images can be uploaded just like any other image.
  • Click on the Insert image button once uploaded.
  • Now the WP GIF player will add the needed shortcode to your WP post editor.
  • Now save your page or post and click on Preview to see your GIF in action.
  • All the Click To Load GIFs embedded to the post will have a button labeled GIF. When you click on that button, it will load the animated GIP in background and show it.

One problem with this plugin is that it works only for the new GIFs which upload. It won’t add Click to Load for GIF that is uploaded with the normal media uploader on WordPress. So, all your GIFs which are uploaded previously will not have a button of click to add. We hope you’ve liked this article to know how to add this GIF player on WordPress. You may also like to read our post on top 8 BuddyPress plugins for WordPress.

How to Turn Off PHP Error Notifications on WordPress?

PHP error notifications are used to debug issues in coding by the developers. It is important for the theme or plugin developer to know about these errors so they can fix in future release. Some of these also help developers to ensure compatibility with older WordPress versions and PHP versions.

Are you looking for the lightest multipurpose WordPress theme? Here’s why you should choose BeTheme.

But it looks very unprofessional when visitors see it on your website. From time to time, many readers have asked us how to turn PHP error messages off in WordPress. In this post, we are going to show you how to turn off these errors on WordPress.

Should You Turn off PHP Errors on WordPress Now? Why?

PHP errors you come across on your WordPress are mostly notices and warnings. Unlike syntax errors, internal server error, or fatal errors, these notices don’t stop your site from loading. It means your webpage can load just as usual but with some error messages on the top or at any area of the page.

The aim of these errors is to help developers debug the errors with code. Theme and plugin developers require this info to check for best practices and compatibility. These errors should be hidden if you are not going to develop a plugin, theme or a custom website. It looks totally unprofessional as it mostly appears on the front of the website.

If you see any error on the top of your site, you may want to contact the respective plugin or theme developer. They may fix the bug on next update and it would remove the error. At the same time, you can easily turn off these errors. Here are the ways to turn off PHP notices, errors, and warnings on your WordPress site.

Looking for the best plugin to customize your site? Here are top background and video gallery plugins.

Steps to Turn off PHP Errors in WordPress

This way, you will want to edit wp-config.php file. Watch out for this line in your wp-config.php file –

define(‘WP_DEBUG’, true);

There are also chances that this line is set to false already. Here, you will see this code –

define(‘WP_DEBUG’, false);

In any of these cases, you will want to replace it with this code –

ini_set(‘display_errors’,’Off’);

ini_set(‘error_reporting’, E_ALL );

define(‘WP_DEBUG’, false);

define(‘WP_DEBUG_DISPLAY’, false);

Be sure to save changes and upload wp-config.php file back to server. Now, you may visit your site to confirm that notices, PHP errors, and warnings removed from the website.

How to Turn on PHP Errors?

If you are working on a staging area or local server on a website, you may need to turn error reporting on. Here, you have to edit wp-config.php file and replace the above code with this code –

define(‘WP_DEBUG’, true);

define(‘WP_DEBUG_DISPLAY’, true);

WordPress displays PHP warnings, errors, and notices with this code. We hope you’ve liked this article and learned how to turn php errors off in WordPress. You may also see our SEO tips to be featured on Google Answer Box.

 

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